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Market Entry

We're here to help. The Malaysian-German Chamber supports you and your company in the development and expansion of business activities in Germany, Malaysia and Southeast Asia.

Two businessmen shaking hands in from the MGCC logo

Do you want to know the market potential of your product in the market? Are you looking for reliable partners or a local representative?

 

We help you with general market information and provide you with comprehensive tailored services to meet your business needs. We also provide organisational and language support for your meetings with potential new customers.

Company Representation

If you cannot come to Malaysia, we can represent your company in the local market and day-to-day business. Depending on your needs and budget, we can be the main point of contact for your company in Malaysia, maintain close relationships with your partners or suppliers, represent you in meetings or negotiations, conduct site visits or provide administrative support.

Tailored Address Lists

Are you looking for local partners? That sounds a lot easier than it often is. Reliable directories are not often available. We therefore gladly support you with our address research. As part of an address search, you will receive a list of verified partners. This includes contact person details, office location and other contact information, such as telephone number, fax and email address as well as verification of the company in the commercial register.

Individual Business Partner Search & B2B

The goal of the individual partner search is to enable you to successfully access the market through an active local partner, be it a distributor, representative, sales or purchase partner. Working to your specifications, MGCC researches potential partners that accurately meet your target markets and requirements, conducts site visits and interviews and plans joint meetings together with you.

Market Analysis & Market Entry Strategy

Due to its central location, Malaysia is an important strategic hub for regional and international business. Its location also makes it very attractive for investors or business ventures. MGCC provides extensive support in the preparation of sector and product market surveys (cross-industry). Through secondary as well as primary market research (such as interviews) we help you with current and forecast information of the Malaysian market, submarkets, market segments, regulations, entry barriers, competitors, success factors, risks or products on a quantitative and qualitative level. We also advise you on suitable market entry strategies based on your needs and market requirements.

Intercultural Training

Different cultures have different ways of conducting business. Our Intercultural Training programme is designed to help you and your team foster effective ways of communicating in a German-Malaysian work setting. Close the cultural gap by taking the guesswork out of the subtle differences between German and Malaysian working styles to avoid miscommunication, so that you and your team feel understood and empowered in the workplace to ensure organisational success.

 

We use real-life examples to provide a better picture of common traps and problems that may arise and the best way to navigate them. Our training sessions are held in strict confidence to allow participants to share their experiences in a safe, non-judgmental space. Sessions can be conducted both onsite and online and can be customised according to your business needs. 

Additional services

Services_Corporate Services

Corporate Services

If you are starting a business in Malaysia or need help with legal issues, you can benefit from our experience and expertise.

Services_Accounting & Payroll

Accounting & Payroll Services

We offer effective accounting and tax solutions that allow you to fully focus on the smooth day-to-day running of your business.

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Trade Fairs

Trade shows provide an excellent platform to make contacts – worldwide. We are happy to assist you in your participation in trade fairs in Germany and abroad.

Services_Conference & Projects

Conferences and Projects

Find new connections and gain valuable industry knowledge of the Malaysian market through our conferences, delegations and projects to open up the Malaysian market for you.

Services_Sustainability Check & Supply Chain Management

Sustainability Check and Supply Chain Management

Navigating Supply Chain Management with a Sustainability Check

Interview with camera

Press Services

Take advantage of MGCC’s network and expertise to engage with the media whenever you need.

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