Kuala Lumpur, 2 September 2025 — Mamee-Double Decker has been awarded the SAP Customer Excellence Award at SAPNOW SEA 2025, recognising its bold transformation journey with cbs Corporate Business Solutions. The award celebrates Mamee’s successful leap into the future with SAP S/4HANA and SAP Business Technology Platform (BTP), delivered through cbs proprietary M-cbs methodology.
A Strategic Partnership for Growth
The collaboration between Mamee and cbs was built on a shared vision: To modernise legacy systems and unlock new business agility. The MAMEE NXTGEN project replaced a 14-year-old ECC 6 system with a future-ready digital core, enabling Mamee to scale globally and operate with real-time insights.
“Our S/4HANA journey is guided by the principle of progression over perfection. This transformation is not just an IT initiative; it’s a company-wide commitment to evolve, adapt, and grow together, one milestone at a time.” Felix Pang, Group Executive Director at Mamee.
“It’s been inspiring to see their commitment to transformation and how they continuously push the boundaries of innovation”, said Kaarthi Duraisamy, Managing Director at cbs. “We’re proud to walk this journey with them, supporting their growth and digital ambition well beyond Malaysia.”
Business Impact and ROI
The transformation delivered measurable business outcomes that are already reshaping how Mamee operates:
- Inventory Valuation Accuracy: Achieved a 4% improvement in group inventory valuation, enhancing financial transparency and control.
- Financial Planning Efficiency: Realised a 100% improvement in financial planning and cashflow monitoring, enabling faster, data-driven decisions.
- Workflow Productivity: Increased approval workflow efficiency by 50%, reducing bottlenecks and accelerating operations.
- Spend Visibility: Doubled the speed of spend analysis through SAP Fiori analytical apps, empowering teams with real-time insights.
cbs approach combined SAP best practices with tailored accelerators, ensuring a clean core and scalable architecture. The project also featured SAP Build Work Zone for unified user experiences and embedded analytics.
“Transitioning to SAP S/4HANA on RISE with SAP is just the first step in modernising our operations. To truly harness its power - from real-time insights to intelligent automation - we must commit to continuous improvement and digital innovation across the value chain,” said Tan Jit Wei, Chief Technology Officer for Mamee.
“This wasn’t just a system upgrade—it was a strategic reinvention,” said Regina Tay, Project Director at cbs. “Together, we built a platform that empowers Mamee to grow, innovate, and lead.”
Celebrating Success: Appreciation Dinner on 22 August 2025
To honour this milestone, cbs and Mamee hosted an Appreciation Dinner on 22 August 2025 at Confetti KL. The evening will bring together project teams, leadership, and partners for a celebration of shared success.
Highlights include:
- A keynote speech by key leadership from both cbs & Mamee.
- A showcase of the SAPNOW SEA award.
- Reflections from cbs and Mamee teams.
- A light show and media coverage by various media outlets.
Looking Ahead
With SAP BTP at its core, Mamee now operates on a resilient, agile digital foundation. The company is poised to expand its footprint across 100+ markets, supported by a platform that enables more intelligent decisions and faster innovation
cbs remains committed to helping visionary brands like Mamee turn transformation into tangible business value.
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About cbs Corporate Business Solutions
Founded in Heidelberg, Germany, cbs Corporate Business Solutions has been a leading management and technology consultancy for over 30 years. As a trusted SAP partner with more than 35 international offices, cbs empowers global enterprises to achieve end-to-end digital transformation.
With a strong and growing presence in the Asia Pacific, Malaysia serves as our regional Centre of Excellence, with nearly 300 professional consultants supporting customers across the region. At cbs APAC, we share the same vision, passion, and values in driving our customers’ digital transformation agendas. We adopt a business-driven, technology-enabled approach to solving critical business challenges. Our transformation services span the full spectrum – from people and organisational structure to processes and technology – delivered by highly skilled and dedicated consultants trained through our global development programmes.
Through our unmatched end-to-end business transformation portfolio, SELECTIVE S/4HANA transition, and cbs Enterprise Transformer® for SAP S/4HANA®, we pave the way for the ONE Digital Enterprise of tomorrow.
Visit our website today: https://www.cbs-consulting.com/apac
